Internationalization strategy choice: Case study of Huawei and Apple
This dissertation tries to explore internationalization strategy choices for MNEs from developed and emerging markets through the investigations of their internationalization motivations, the process of foreign market selection and entry modes choices. By the applications of Dunning’s OLI theory, In...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2016
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| Online Access: | https://eprints.nottingham.ac.uk/36801/ |