The key drivers and barriers to the use of Mobile Payments from consumer's perspective
The nearly ubiquitous presence and the continually expanding capabilities of the mobile devices as well as the evolution of the smartphones provide an additional channel for payments, improve the shopping experience and present cutting-edge opportunities for merchants to involve consumers, and drive...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2013
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| Online Access: | https://eprints.nottingham.ac.uk/30913/ |