Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities

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Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities

This paper reports the results of a marketing study aimed at discovering consumer preferences for the e-services in European cultural destinations. Our results are central to eliciting potential consumers’ preferences for tourism and cultural heritage-related e-services. The paper is based on the an...

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Bibliographic Details
Main Authors:	Strielkowski, Wadim, Wang, Jing, Platt, Stephen
Format:	Article
Published:	2013
Online Access:	https://eprints.nottingham.ac.uk/3084/

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