Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities
This paper reports the results of a marketing study aimed at discovering consumer preferences for the e-services in European cultural destinations. Our results are central to eliciting potential consumers’ preferences for tourism and cultural heritage-related e-services. The paper is based on the an...
| Main Authors: | , , |
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| Format: | Article |
| Published: |
2013
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| Online Access: | https://eprints.nottingham.ac.uk/3084/ |