Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities
This paper reports the results of a marketing study aimed at discovering consumer preferences for the e-services in European cultural destinations. Our results are central to eliciting potential consumers’ preferences for tourism and cultural heritage-related e-services. The paper is based on the an...
| Main Authors: | , , |
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| Format: | Article |
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2013
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| Online Access: | https://eprints.nottingham.ac.uk/3084/ |
| _version_ | 1848790949870698496 |
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| author | Strielkowski, Wadim Wang, Jing Platt, Stephen |
| author_facet | Strielkowski, Wadim Wang, Jing Platt, Stephen |
| author_sort | Strielkowski, Wadim |
| building | Nottingham Research Data Repository |
| collection | Online Access |
| description | This paper reports the results of a marketing study aimed at discovering consumer preferences for the e-services in European cultural destinations. Our results are central to eliciting potential consumers’ preferences for tourism and cultural heritage-related e-services. The paper is based on the analysis of user surveys conducted by the authors within the ISAAC EU-funded project in Amsterdam, Genoa and Leipzig in 2007-2009. Three types of consumers were contacted: residents, visitors and (cultural heritage) service providers. Our results provide a number of important recommendations for the design of e-tourism ICT platforms in European cities. The ICT platforms constitute a new market product, representing a novel approach to increasing the revenues from incoming tourism. The recommendations suggest priorities to ensure that the information system will most readily meet potential consumers’ needs. |
| first_indexed | 2025-11-14T18:20:45Z |
| format | Article |
| id | nottingham-3084 |
| institution | University of Nottingham Malaysia Campus |
| institution_category | Local University |
| last_indexed | 2025-11-14T18:20:45Z |
| publishDate | 2013 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | nottingham-30842020-05-04T20:18:31Z https://eprints.nottingham.ac.uk/3084/ Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities Strielkowski, Wadim Wang, Jing Platt, Stephen This paper reports the results of a marketing study aimed at discovering consumer preferences for the e-services in European cultural destinations. Our results are central to eliciting potential consumers’ preferences for tourism and cultural heritage-related e-services. The paper is based on the analysis of user surveys conducted by the authors within the ISAAC EU-funded project in Amsterdam, Genoa and Leipzig in 2007-2009. Three types of consumers were contacted: residents, visitors and (cultural heritage) service providers. Our results provide a number of important recommendations for the design of e-tourism ICT platforms in European cities. The ICT platforms constitute a new market product, representing a novel approach to increasing the revenues from incoming tourism. The recommendations suggest priorities to ensure that the information system will most readily meet potential consumers’ needs. 2013-12 Article PeerReviewed Strielkowski, Wadim, Wang, Jing and Platt, Stephen (2013) Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities. Tržište/Market, 25 (2). pp. 161-176. ISSN 0353-4790 http://hrcak.srce.hr/file/165320 |
| spellingShingle | Strielkowski, Wadim Wang, Jing Platt, Stephen Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities |
| title | Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities |
| title_full | Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities |
| title_fullStr | Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities |
| title_full_unstemmed | Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities |
| title_short | Consumer preferences for cultural heritage and tourism e-services: a case study of three European cities |
| title_sort | consumer preferences for cultural heritage and tourism e-services: a case study of three european cities |
| url | https://eprints.nottingham.ac.uk/3084/ https://eprints.nottingham.ac.uk/3084/ |