An Analysis of Adopting Social Media Marketing to Distribute Independent Films in the UK

With the development of Internet and technology, independent film can be distributed in various methods even with low expenses. Social media could be considered as one of the leading ways of distributing independent films. This dissertation focuses on providing a deeper understanding of how social m...

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Bibliographic Details
Main Author: Wang, Haiming
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2015
Online Access:https://eprints.nottingham.ac.uk/30050/