The challenges of using biodata in promotional filmmaking

We present a study of how filmmakers collected and visualised physiological data---'biodata'---to construct a series of short promotional films depicting people undergoing 'thrilling' experiences. Drawing on ethnographic studies of two major advertising campaigns, we highlight ke...

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Bibliographic Details
Main Authors: Reeves, Stuart, Martindale, Sarah, Tennent, Paul, Benford, Steve, Marshall, Joe, Walker, Brendan
Format: Article
Published: Association for Computing Machinery 2015
Subjects:
Online Access:https://eprints.nottingham.ac.uk/28864/