The use of Technological Resources:
An investigation of Ad Avoidance Online among Young Adults

QR Code

The use of Technological Resources: An investigation of Ad Avoidance Online among Young Adults

This dissertation examines advertising avoidance and attempt to discover why advertising avoidance software is used or not used in the online world. Our discoveries support many that have been published by previous authors. These include reasons why people use online Adblocking software and avoid ad...

Full description

Bibliographic Details
Main Author:	Meina, Makarious
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2014
Online Access:	https://eprints.nottingham.ac.uk/27417/

Similar Items

Exploration of young adults’ influences on, and consequences of, avoiding alcohol consumption
by: Hardcastle, Sarah, et al.
Published: (2018)

Using interactive program-loyalty banners to reduce TV ad avoidance
by: Dix, Steve, et al.
Published: (2010)

Factors affecting online shopping of purchasing apparels among young adults
by: Chong, Hui Teing
Published: (2014)

The influence of online consumer reviews on purchase intention among young adults
by: Osman, Syuhaily, et al.
Published: (2022)

The financial health and the usage of financial technology among young adults
by: Anthony, Mervin, et al.
Published: (2021)

Determinants of online dating Apps adoption intention among young adults in Malaysia
by: Chan, Xin Yi, et al.
Published: (2022)

Advertising Avoidance on the Internet: An Empirical Study about the Antecedents of Ad Blocking
by: Katterfeld, Eva-Maria
Published: (2016)

Young Adults And Online Dating In Malaysia: An Exploratory Study
by: Ong, Grace
Published: (2019)

The Power of the Tribe And Advertisement Avoidance in Online Communities
by: Kkalis, Myria
Published: (2010)

Factors influencing customer satisfaction and E-Loyalty: Online shopping environment among the young adults
by: Izyan Hizza, H. L., et al.
Published: (2014)

An insight into online shopping behaviour among young adults in Malaysia / Marziah Mokhtar ... [et al.]
by: Mokhtar, Marziah, et al.
Published: (2020)

Young Adult’s Online Shopping Behavior: A Case on Malaysian Perspective
by: Yoo, Mei Teen
Published: (2013)

Factors that influence the effectiveness of online advertising in enhancing consumer's purchase intention among young adults in Malaysia
by: Izian Idris, *, et al.
Published: (2020)

The relationship between online impulsive buying behaviour, materialism, and subjective wellbeing among Malaysian young adults
by: Foong, Kai Jie, et al.
Published: (2022)

A new method to reduce tv ad avoidance: the effectiveness of interactive program loyalty banners
by: Dix, Steve
Published: (2010)

Injury among children and young adults with epilepsy
by: Prasad, Vibhore, et al.
Published: (2014)

An investigation of citizenship participation of young adults with and without cerebral palsy
by: Yeung, Ho Yi Polly
Published: (2009)

Stress, Physical Activity, and Resilience Resources: Tests of Direct and Moderation Effects in Young Adults
by: Lines, R., et al.
Published: (2018)

Out-of-hospital cardiac arrests in young adults in Melbourne, Australia-Adding coronial data to a cardiac arrest registry
by: Deasy, C., et al.
Published: (2011)

Developing Online Construction Technology Resources in Tectonic Design Education
by: Ham, J., et al.
Published: (2012)

The role of moral disengagement, anonymity perception, online disinhibition, and empathy in predicting cyberbullying perpetration among Chinese young adults
by: Abdullah, Haslinda, et al.
Published: (2024)

Measuring the likeliness among young adults to green their homes
by: Toh, Tien-Choon, et al.
Published: (2019)

Using viral e-mails to distribute tobacco control advertisements to young adults: an experimental investigation
by: Carter, Owen, et al.
Published: (2011)

Young status consumers pursuit of luxury brands: awareness, purchase, dream value and avoidance
by: Phau, Ian
Published: (2009)

Understanding and use of food package nutrition label among educated young adults
by: Hazali, Norazlanshah
Published: (2012)

Social media uses and gratifications among young adults in Klang Valley, Malaysia
by: Lee, Kenneth,Tze Wui
Published: (2013)

Online Shopping Intention and Behaviour of Young and Older Adults in Malaysia. A Theory of UTAUT2
by: Ng, Weng Bu
Published: (2016)

Advent of the New Media:The Influence of Intrinsic and Extrinsic Motivation in Online Photo Sharing Behaviours on Facebook among Young Malaysian Adults
by: Wan, Ruth Ching Lee
Published: (2016)

The impact of game engagement and game motivation on game addiction among the young adult multiplayer online battle arena players in Malaysia
by: Chua, Hung Ming, et al.
Published: (2019)

Data tampering avoidance for food supply chain traceability system using blockchain technology
by: Rosli, Fahrulrazi
Published: (2019)

Investigation of cultural dependency in mobile technology and older adults
by: Sofianiza, Abd Malik, et al.
Published: (2012)

Investigation of cultural dependency in mobile technology and older adults
by: Abd Malik, Sofianiza
Published: (2010)

Nutritional and health status among young Indian adults in Malaysia
by: Norimah A.Karim,, et al.
Published: (2004)

Emotional intelligence and locus of control among young adults in Samarahan
by: Nur Hasnida, Mohd Nazamri
Published: (2015)

Antecedents of unethical behaviour intention among working young adults
by: Tengku Intan Nabilah, Tenku Sulaiman, et al.
Published: (2025)

Corruption and bribe-giving factors among young adults in Malaysia
by: Lim, Meng Zhen
Published: (2022)

Meaning In Life And Hope Among Young Adults With Cancer In Malaysia
by: Sabri, Nursahira Sahiba Mohd
Published: (2024)

Support for e-cigarette regulations among Australian young adults
by: Jongenelis, Michelle, et al.
Published: (2019)

Factors affecting sexting behaviours among young adults in Malaysia
by: Seah, Adeline Wei Xuan, et al.
Published: (2020)

New Media and mental health literacy among young adults
by: Ng, Yen Lan
Published: (2023)