Oil & Ethnocentrism: A study of Global Oil & Gas Organisations
This dissertation will examine the concept of ‘ethnocentrism’, or a belief in the superiority of one’s own cultural norms and values, against the backdrop of the Global Oil & Gas Service industry. Using Howard Perlmutter’s framework, ethnocentrism will be tested and analysed across distinct area...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2014
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| Online Access: | https://eprints.nottingham.ac.uk/27345/ |