Cross-Sectional Analysis Of The Business Planning Framework From The Different Stakeholders’ Approaches
This research concentrates on the differences and shared aspects of business planning, according to different stakeholders’ approaches. The aim is to answer the research question: “How different are the attitudes of credit organizations, big enterprises and small businesses towards business plans an...
| Main Author: | |
|---|---|
| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2014
|
| Online Access: | https://eprints.nottingham.ac.uk/27253/ |
| Summary: | This research concentrates on the differences and shared aspects of business planning, according to different stakeholders’ approaches. The aim is to answer the research question: “How different are the attitudes of credit organizations, big enterprises and small businesses towards business plans and The Business Planning Framework?” We created The Business Planning Framework based on prior academic studies and theories, and conducted 13 interviews with people directly involved in business planning. The findings show essential differences among different stakeholders’ approaches and their sources. This paper illustrates what business planning aspects are considered the most and the least important for different actors, and why. It also identifies and justifies an “unconscious planning” approach for small business representatives. |
|---|