Effective Partnership between Business and Business for Shared Value

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Effective Partnership between Business and Business for Shared Value

Objective of this report is to analyse how global business can create shared values from business-to-business partnership. Porter and Kramer (2011) introduce shared value defined as creating simultaneous economic and social benefits, and can enhance competitive advantage of the company by addressing...

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Bibliographic Details
Main Author:	Mori, Yusuke
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2014
Subjects:	effective partnership shared value
Online Access:	https://eprints.nottingham.ac.uk/27165/

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