The Critical Elements for Successful E-Tailing of Furniture in Malaysia

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The Critical Elements for Successful E-Tailing of Furniture in Malaysia

There is much excitement in the growth of internet shopping in Malaysia. Some entrepreneurs invest in online e-tailing believing that since the start-up costs and fixed costs are much lower than brick-and-mortar e-tailing, it is easy to profit. Some products and services are being successfully sold...

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Bibliographic Details
Main Author:	Au, Choong Meng
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2013
Online Access:	https://eprints.nottingham.ac.uk/26974/

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