Internationalisation Strategies of Chinese Automakers: Cases Studies of Geely Auto and Chang'an Auto
Internationlisation theories are always studied on Western Multinational Enterprises. Therefore, internationalisation process theory may not be able to fully explain Chinese automobile firms’ internationalisation processes. In the case of China, internationlisation strategies are not very rational a...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2013
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| Online Access: | https://eprints.nottingham.ac.uk/26606/ |