Determinants of Entry Mode Decision: A Discussion on Firm-specific and Country-specific Factors
In today’s dynamic global economy and competitive environment, it is crucially important for firms to expand their production and services in multiple markets. As many firms attempts to develop and sustain competitive advantages, it has academic and practical value to examine the decision of entry...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2013
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| Online Access: | https://eprints.nottingham.ac.uk/26542/ |