Understanding Corporate Values: how Sainsbury's values make them different

This three company comparative study aims to develop understanding of Corporate Values by investing Sainsbury’s claim that “Our Values Make Us Different”. The three companies selected for this study are Sainsbury’s, Tesco, and Morrisons, who are all direct competitors in the UK Groceries market, acc...

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Bibliographic Details
Main Author: Johnson, Daniel
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2012
Online Access:https://eprints.nottingham.ac.uk/26084/