Women's Responses towards Female Nudity in Advertising

Female nudity has been explicitly used in advertisements. They have been around for a while and continue to be a significant part of the promotion technique. Consumers have different opinions about these advertisements. This study focuses on women’s responses towards female nudity in advertising. A...

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Bibliographic Details
Main Author: Surendranath, Anupama
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2012
Online Access:https://eprints.nottingham.ac.uk/25892/