Firm-specific Factors, Foreign Market Heterogeneity, and Entry Mode Choice: an Examination of Haier’s Internationalization
A lot of theories have been propounded has made great contribution to the enterprise internationalization and entry strategy. Since the 1990s enterprise from emerging markets have started at a great pace of expanding their business abroad. This has aroused worldwide speculation and tension. Due t...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2012
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| Online Access: | https://eprints.nottingham.ac.uk/25866/ |