BRAND EXPERIENCE FOR LUXURY CARS: A CASE STUDY OF VIETNAMESE CONSUMERS
This dissertation would not have been possible without the guidance and the help of several individuals who in one way or another contributed and extended their valuable assistance in the preparation and completion of this study. First and foremost, I would like to express my very great appreciation...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2012
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| Online Access: | https://eprints.nottingham.ac.uk/25815/ |