Should CSR be adopted for Sustainable Value Creation? - A CSR-integrated Strategy Formulation Exercise for a Small Hong Kong Travel Business.
Abstract Being perceived as the world’s largest industry by the World Travel and Tourism Council (WTTC), tourism, on the one hand, brings with it tangible economic benefits to destination markets, while, on the other hand, creating sustainability challenges that exert unsustainable pressures on the...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2012
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| Online Access: | https://eprints.nottingham.ac.uk/25418/ |