Examining the Impact of Trust on Social Media Networks (A study on people living in Malaysia)

According to Accenture 2010 Global Consumer Survey; Social media has be- come the facilitator or the enabler of interaction between diverse digital net- works and mobile devices and is radically accelerating the exchange of cus- tomer opinions. Exchanges through this media are steadily being acclaim...

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Bibliographic Details
Main Author: Onyemeh, Ngozi Celestina
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2011
Online Access:https://eprints.nottingham.ac.uk/25410/