The Use of Social Media by Small-Medium Sized Enterprises.

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The Use of Social Media by Small-Medium Sized Enterprises.

Purpose – The purpose of this paper is to report on the suitability of Social Media and its purpose in small-medium sized enterprises (SMEs). The objective is to develop an understanding of an owner-managers use of Social Media; the possible roles these tools can perform in marketing and business pr...

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Bibliographic Details
Main Author:	Huson, Oliver
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2011
Online Access:	https://eprints.nottingham.ac.uk/25392/

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