Competitive Strategies of Office Furniture Retailing An Exploratory Study in the Territory of Klang Valley
Kuala Lumpur which is in the territory of Klang Valley has gone through a vast transformation the last decade and shopping experience has never been the same. Small retailers are facing a tremendous challenge with the emergence of organized specialty stores and big box super store such as IKEA. The...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2010
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| Online Access: | https://eprints.nottingham.ac.uk/25381/ |