Strategic Orientation of Malaysian Mobile Communication Service Providers [A Study On Managerial Perspectives]

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Strategic Orientation of Malaysian Mobile Communication Service Providers [A Study On Managerial Perspectives]

The aim of this paper is to investigate the strategic orientation of Malaysian mobile communication service providers through the perspectives of managers in the industry. Focus is to understand extent of strategic orientation of the players and validate strategic orientation and business performanc...

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Bibliographic Details
Main Author:	S Kolondasamy, John Micheal
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2010
Online Access:	https://eprints.nottingham.ac.uk/25375/

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