Strategic Orientation of Malaysian Mobile Communication Service Providers [A Study On Managerial Perspectives]
The aim of this paper is to investigate the strategic orientation of Malaysian mobile communication service providers through the perspectives of managers in the industry. Focus is to understand extent of strategic orientation of the players and validate strategic orientation and business performanc...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2010
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| Online Access: | https://eprints.nottingham.ac.uk/25375/ |