The Effects of Relationship Selling & Promotional Activities on Doctors Practice in Malaysia
The debate if doctors are affected with interactions with pharmaceutical companies has been ongoing for some time. When we are in our doctor’s clinic, we always see that they own pens or notepads with pharmaceutical company’s branding printed clearly on them. These items clearly are given by medical...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2010
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| Online Access: | https://eprints.nottingham.ac.uk/25370/ |