Examine the Effectiveness of Marketing Communication via Facebook in Malaysia
Since its launch in 2004, Facebook has grown so big that it has become part of our life. It is one of the fastest growing and most popular among the social networks. Facebook has a larger population than most countries (Levy, 2010). A recent research by Nuttney (2010) on the social networking market...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2010
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| Online Access: | https://eprints.nottingham.ac.uk/25355/ |