RELATIONSHIP MARKETING: THE CASE OF BETTERLANGUAGES.COM LTD

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RELATIONSHIP MARKETING: THE CASE OF BETTERLANGUAGES.COM LTD

This study will examine Relationship Marketing within B2B services, focusing on the translation agency Betterlanguages.com Ltd as a case in point. Betterlanguages.com Ltd is a small translation agency based in the East Midlands that currently specialises in label and packaging translation for high-s...

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Bibliographic Details
Main Author:	Aitken, Laura K.
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2011
Online Access:	https://eprints.nottingham.ac.uk/25321/

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