What Factors Determine the Choices between Joint Venture and Wholly Owned Subsidiary? Experience from China's FMCG Industry

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What Factors Determine the Choices between Joint Venture and Wholly Owned Subsidiary? Experience from China's FMCG Industry

This paper aims to use both resource-based theory and institution theory to analyse multinational enterprises’ choices between joint venture and wholly owned subsidiary in the FMCG industry in China, with close investigations into P&G and Coca-Cola. The findings suggest that in addition to trans...

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Bibliographic Details
Main Author:	SHAO, ANQI
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2011
Online Access:	https://eprints.nottingham.ac.uk/25008/

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