What Factors Determine the Choices between Joint Venture and Wholly Owned Subsidiary? Experience from China's FMCG Industry
This paper aims to use both resource-based theory and institution theory to analyse multinational enterprises’ choices between joint venture and wholly owned subsidiary in the FMCG industry in China, with close investigations into P&G and Coca-Cola. The findings suggest that in addition to trans...
| Main Author: | |
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2011
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| Online Access: | https://eprints.nottingham.ac.uk/25008/ |
| _version_ | 1848792900633100288 |
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| author | SHAO, ANQI |
| author_facet | SHAO, ANQI |
| author_sort | SHAO, ANQI |
| building | Nottingham Research Data Repository |
| collection | Online Access |
| description | This paper aims to use both resource-based theory and institution theory to analyse multinational enterprises’ choices between joint venture and wholly owned subsidiary in the FMCG industry in China, with close investigations into P&G and Coca-Cola. The findings suggest that in addition to transaction cost theory, resource-based theory and institution theory can explain a significant portion of multinational enterprises’ entry mode choice decisions. The results also indicate that compared to other factors, firm size and market orientation are less influential in deciding multinational enterprises’ entry mode choices. In addition, the research also shows that in institution theory, normative institutional variables are weaker than regulative institutional variables and cognitive institutional variables. Furthermore, this paper gives some recommendations to the multinational enterprises in China, Chinese companies, and the Chinese government.
Key Words: resource-based theory, institution theory, joint venture, wholly owned subsidiary, FMCG, China, P&G, Coca-Cola |
| first_indexed | 2025-11-14T18:51:45Z |
| format | Dissertation (University of Nottingham only) |
| id | nottingham-25008 |
| institution | University of Nottingham Malaysia Campus |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T18:51:45Z |
| publishDate | 2011 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | nottingham-250082018-01-31T10:06:12Z https://eprints.nottingham.ac.uk/25008/ What Factors Determine the Choices between Joint Venture and Wholly Owned Subsidiary? Experience from China's FMCG Industry SHAO, ANQI This paper aims to use both resource-based theory and institution theory to analyse multinational enterprises’ choices between joint venture and wholly owned subsidiary in the FMCG industry in China, with close investigations into P&G and Coca-Cola. The findings suggest that in addition to transaction cost theory, resource-based theory and institution theory can explain a significant portion of multinational enterprises’ entry mode choice decisions. The results also indicate that compared to other factors, firm size and market orientation are less influential in deciding multinational enterprises’ entry mode choices. In addition, the research also shows that in institution theory, normative institutional variables are weaker than regulative institutional variables and cognitive institutional variables. Furthermore, this paper gives some recommendations to the multinational enterprises in China, Chinese companies, and the Chinese government. Key Words: resource-based theory, institution theory, joint venture, wholly owned subsidiary, FMCG, China, P&G, Coca-Cola 2011-12 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/25008/1/all.pdf SHAO, ANQI (2011) What Factors Determine the Choices between Joint Venture and Wholly Owned Subsidiary? Experience from China's FMCG Industry. [Dissertation (University of Nottingham only)] (Unpublished) |
| spellingShingle | SHAO, ANQI What Factors Determine the Choices between Joint Venture and Wholly Owned Subsidiary? Experience from China's FMCG Industry |
| title | What Factors Determine the Choices between Joint Venture and Wholly Owned Subsidiary? Experience from China's FMCG Industry |
| title_full | What Factors Determine the Choices between Joint Venture and Wholly Owned Subsidiary? Experience from China's FMCG Industry |
| title_fullStr | What Factors Determine the Choices between Joint Venture and Wholly Owned Subsidiary? Experience from China's FMCG Industry |
| title_full_unstemmed | What Factors Determine the Choices between Joint Venture and Wholly Owned Subsidiary? Experience from China's FMCG Industry |
| title_short | What Factors Determine the Choices between Joint Venture and Wholly Owned Subsidiary? Experience from China's FMCG Industry |
| title_sort | what factors determine the choices between joint venture and wholly owned subsidiary? experience from china's fmcg industry |
| url | https://eprints.nottingham.ac.uk/25008/ |