The Impacts of Experiential and Cultural Change towards Chinese college students’ Luxury Consumption: A Cross-group Study between Domestic and Overseas Chinese students
The past two decades have witnessed the incredible development for global luxury markets, among which emerging economics such as China had stunning appetite for luxuries since 1990s. Not only do Chinese elites purchase luxuries, but middle- and lower-class consumers also show increasing possession r...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2011
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| Online Access: | https://eprints.nottingham.ac.uk/24989/ |