Implications of Cloud Computing on Customer Relationship Management
This project will analyse and highlight how cloud based CRM products can help enterprises to build an effective CRM strategy and thus increase profitability by maintaining effective customer relationship. This project will critically analyse the importance of CRM in the current competitive business...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2012
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| Online Access: | https://eprints.nottingham.ac.uk/24901/ |