service innovation of chinese banks in UK

In modern competitive business world, once products or services lose their competitive advantages, service innovation quickly becomes another alternative and influencing way to achieve constant growth and profitability. (Berry et al. 2006). Therefore, this paper studies service innovation of Chinese...

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Bibliographic Details
Main Author: zhang, yifan(yf)
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2011
Online Access:https://eprints.nottingham.ac.uk/24843/