Examining The Effects Of Consumer E-Service Quality And E-Satisfaction On Consumer Behavioural Intention In Malaysia: A Case Study On Online Shopping
Online shopping had established a new market opportunity in the global market and research had foreseen a steady trend of growth on online shopping in the Asia/Pacific region. Numerous studies and researches have been conducted to evaluate the online shopping behaviour around the world; however ther...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2010
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| Online Access: | https://eprints.nottingham.ac.uk/24648/ |