Competition in the Malaysian Airline Industry: An Exploratory Study using Game-Theoretical and Empirical Analysis

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Competition in the Malaysian Airline Industry: An Exploratory Study using Game-Theoretical and Empirical Analysis

The competitive landscape of the Malaysian airline industry is facing changes due to the presence of a low-cost carrier, AirAsia. AirAsia has gain much market share by introducing low-fares much to the expense of the national carrier, MAS. Due to the increased competition, the national carrier must...

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Bibliographic Details
Main Author:	Ho, Kevin Swee Aun
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2005
Online Access:	https://eprints.nottingham.ac.uk/24327/

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