To what extent does business relationship (Guanxi) contribute to Business success, especially retail business success in China?

Abstract This dissertation examines the importance of relationship regarding to the business operation in Chinese market. The term of Guanxi is emphasized according to the specific business features, especially the retail business’ characters in China. The aspects of customer, suppliers and governme...

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Main Author: Zhang, Chen
Format: Dissertation (University of Nottingham only)
Language:English
English
English
English
English
English
Published: 2010
Online Access:https://eprints.nottingham.ac.uk/24008/
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author Zhang, Chen
author_facet Zhang, Chen
author_sort Zhang, Chen
building Nottingham Research Data Repository
collection Online Access
description Abstract This dissertation examines the importance of relationship regarding to the business operation in Chinese market. The term of Guanxi is emphasized according to the specific business features, especially the retail business’ characters in China. The aspects of customer, suppliers and government relationships were defined in terms of detailed research directions. A fieldwork was carried out in a selected organization—Hualian, and the research methods of questionnaire and interview were implemented for data collection. As demonstrated form the research study, regarding to the areas of customer, suppliers and government, Guanxi is proved to be an important factor in terms of firms’ assets of competing in the Chinese market. Thus, as to the current situation of Chinese business environment, to build up good relationship with internal and external parties is critical to companies’ success.
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institution_category Local University
language English
English
English
English
English
English
last_indexed 2025-11-14T18:48:16Z
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spelling nottingham-240082022-03-21T16:08:00Z https://eprints.nottingham.ac.uk/24008/ To what extent does business relationship (Guanxi) contribute to Business success, especially retail business success in China? Zhang, Chen Abstract This dissertation examines the importance of relationship regarding to the business operation in Chinese market. The term of Guanxi is emphasized according to the specific business features, especially the retail business’ characters in China. The aspects of customer, suppliers and government relationships were defined in terms of detailed research directions. A fieldwork was carried out in a selected organization—Hualian, and the research methods of questionnaire and interview were implemented for data collection. As demonstrated form the research study, regarding to the areas of customer, suppliers and government, Guanxi is proved to be an important factor in terms of firms’ assets of competing in the Chinese market. Thus, as to the current situation of Chinese business environment, to build up good relationship with internal and external parties is critical to companies’ success. 2010-09-23 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/24008/1/main_article.pdf application/pdf en https://eprints.nottingham.ac.uk/24008/2/appendix_1.pdf application/pdf en https://eprints.nottingham.ac.uk/24008/3/appendix_2.pdf application/pdf en https://eprints.nottingham.ac.uk/24008/4/appendix_3.1.pdf application/pdf en https://eprints.nottingham.ac.uk/24008/5/appendix_3.2.pdf application/pdf en https://eprints.nottingham.ac.uk/24008/6/appendix_3.3.pdf Zhang, Chen (2010) To what extent does business relationship (Guanxi) contribute to Business success, especially retail business success in China? [Dissertation (University of Nottingham only)] (Unpublished)
spellingShingle Zhang, Chen
To what extent does business relationship (Guanxi) contribute to Business success, especially retail business success in China?
title To what extent does business relationship (Guanxi) contribute to Business success, especially retail business success in China?
title_full To what extent does business relationship (Guanxi) contribute to Business success, especially retail business success in China?
title_fullStr To what extent does business relationship (Guanxi) contribute to Business success, especially retail business success in China?
title_full_unstemmed To what extent does business relationship (Guanxi) contribute to Business success, especially retail business success in China?
title_short To what extent does business relationship (Guanxi) contribute to Business success, especially retail business success in China?
title_sort to what extent does business relationship (guanxi) contribute to business success, especially retail business success in china?
url https://eprints.nottingham.ac.uk/24008/