Santander and its Dynamic Capabilities

The purpose of this assignment was to examine the growth of Spanish bank Santander from the strategic perspective of dynamic capabilities. By analysing the content of annual reports, as well as contemporary media accounts and individual interviews with employees, the core competencies and capabiliti...

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Bibliographic Details
Main Author: Cooper, Elizabeth
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2010
Online Access:https://eprints.nottingham.ac.uk/23741/