The Development of a Corporate, Marketing, Operations, and Financial Strategy for a Swiss Cosmetics Start-up

The aim of this Group Management Project is to explore the different strategies that can be implemented by a Switzerland based decorative cosmetics start-up business owned by one of the author of this document Mr. Axel Schmidt. The authors of this project Mr. Swapnil Deshmukh and Mr. Axel Schmidt ar...

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Bibliographic Details
Main Authors: Deshmukh, Swapnil, Schmidt, Axel
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2010
Online Access:https://eprints.nottingham.ac.uk/23715/