Distributor, Sales Agent Or Own Subsidiary In The Export Choice?

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Distributor, Sales Agent Or Own Subsidiary In The Export Choice?

Company X is a US multinational pharmaceutical excipient company. It currently exports its product in Southeast Asia through various channels, by either distributor, sales agent or its own subsidiary. The choice of international distribution channels is of paramount importance to any industrial firm...

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Bibliographic Details
Main Author:	YAP, ENG SENG
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2010
Online Access:	https://eprints.nottingham.ac.uk/23594/

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