Markova, R. (2009). Marketing strategy considerations in the commercialization of new technologies: An overview and framework for strategy development of new ventures.
Chicago Style (17th ed.) CitationMarkova, Ralitsa. Marketing Strategy Considerations in the Commercialization of New Technologies: An Overview and Framework for Strategy Development of New Ventures. 2009.
MLA (9th ed.) CitationMarkova, Ralitsa. Marketing Strategy Considerations in the Commercialization of New Technologies: An Overview and Framework for Strategy Development of New Ventures. 2009.
Warning: These citations may not always be 100% accurate.