The significance of food blogs in influencing consumers' dining habits in the consumer-centric era

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The significance of food blogs in influencing consumers' dining habits in the consumer-centric era

This study explores the importance of food blogs in influencing consumers’ dining habits in the revolutionary Web age, wherein an unprecedented amount of user-generated content is empowering ordinary consumers to become more knowledgeable about like-minded consumers’ consumption experiences. The aut...

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Bibliographic Details
Main Author:	Chang, Ting Hui
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2009
Online Access:	https://eprints.nottingham.ac.uk/22845/

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