A STUDY OF LUXURY GOODS MARKET IN INDIA
Luxury goods and services have a niche market of their own that is placed at the top of the heap of society. This phenomenon has existed since historical times and is there in this age of globalization and technical innovation, coupled with growth in information and communication technology. The cre...
| Main Author: | |
|---|---|
| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2008
|
| Subjects: | |
| Online Access: | https://eprints.nottingham.ac.uk/22395/ |