Retail Strategies of Nottingham Forest Football Club - A Look at the impact of Marketing Communication for the improvement of the retail channels of Nottingham Forest
As a football fan and also a business student pursuing MBA with particular interest in retail strategy, especially marketing communications and promotions, the opportunity to work with Nottingham Forest was the perfect opportunity.Nottingham Forest Football Club is deeply concerned with the level of...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2008
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| Online Access: | https://eprints.nottingham.ac.uk/21884/ |