E-Commerce A Strategic Tool for Indian Readymade Garment Exporters To Leverage Their Positions in International Markets
Electronic commerce is the engine that drives the new world economy. The endless benefits reaped from it by the developed countries are well known but its role in developing countries like India is not known. The garment industry of India is one of the biggest sectors and contributes a major part...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2007
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| Online Access: | https://eprints.nottingham.ac.uk/21572/ |