An investigation into how Web 2.0 can be harnessed to create value for the customer and enterprise, both in the present and the near future
The term Web 2.0 is currently in vogue, is subject to enormous volumes of hype, and has been heralded as a business revolution [...] caused by the move to the Internet as a platform (O'Reilly, 2006). However you interpret the meaning of the term, the truth is that killer Web 2.0 applications ar...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2007
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| Online Access: | https://eprints.nottingham.ac.uk/21440/ |