Modi, S. (2007). Impact of Celebrity Endorsements on Consumers' Purchase Intentions and Overall Brand.
Chicago Style (17th ed.) CitationModi, Shweta. Impact of Celebrity Endorsements on Consumers' Purchase Intentions and Overall Brand. 2007.
MLA (9th ed.) CitationModi, Shweta. Impact of Celebrity Endorsements on Consumers' Purchase Intentions and Overall Brand. 2007.
Warning: These citations may not always be 100% accurate.