India's Image as a destination for British tourists

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India's Image as a destination for British tourists

Destination image is a popular topic in tourism research due to its high ended importance in understanding the destination selection process. It is an important concept which helps in assessing the perceptions of target market tourist. A destination can realize its full tourism potential only once i...

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Bibliographic Details
Main Author:	Agrawal, Tanvi
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2007
Online Access:	https://eprints.nottingham.ac.uk/21009/

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