Japanese Outbound Market to Singapore
This research examines Japanese tourists' perceptions of Image of Singapore and attempts to apply motivational theories to attract Japanese tourists not only to come but stay longer in Singapore. For the analysis, data were collected via a questionnaires-based survey among the 650 Japanese tou...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2007
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| Online Access: | https://eprints.nottingham.ac.uk/20831/ |