Housing Associations and Relationship Marketing: Customers, Communication and Relationships
This dissertation focuses on relationships within the Housing Association market sector. It tries to answer the questions who are the real customers in this market and do key stakeholders in the business take priority over these customers. Also what sort of communication and relationship management...
| Main Author: | |
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2006
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| Online Access: | https://eprints.nottingham.ac.uk/20797/ |
| _version_ | 1848792136561983488 |
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| author | Hayat, Nasir |
| author_facet | Hayat, Nasir |
| author_sort | Hayat, Nasir |
| building | Nottingham Research Data Repository |
| collection | Online Access |
| description | This dissertation focuses on relationships within the Housing Association market sector. It tries to answer the questions who are the real customers in this market and do key stakeholders in the business take priority over these customers. Also what sort of communication and relationship management do Housing Associations carry out and are there any issues that need to be taken into account in this area.
The dissertation uses research carried out on a number of Housing Associations to draw its conclusions. |
| first_indexed | 2025-11-14T18:39:36Z |
| format | Dissertation (University of Nottingham only) |
| id | nottingham-20797 |
| institution | University of Nottingham Malaysia Campus |
| institution_category | Local University |
| language | English |
| last_indexed | 2025-11-14T18:39:36Z |
| publishDate | 2006 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | nottingham-207972018-01-07T10:58:02Z https://eprints.nottingham.ac.uk/20797/ Housing Associations and Relationship Marketing: Customers, Communication and Relationships Hayat, Nasir This dissertation focuses on relationships within the Housing Association market sector. It tries to answer the questions who are the real customers in this market and do key stakeholders in the business take priority over these customers. Also what sort of communication and relationship management do Housing Associations carry out and are there any issues that need to be taken into account in this area. The dissertation uses research carried out on a number of Housing Associations to draw its conclusions. 2006 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/20797/1/06MBA_Nasir_Hayat.pdf Hayat, Nasir (2006) Housing Associations and Relationship Marketing: Customers, Communication and Relationships. [Dissertation (University of Nottingham only)] (Unpublished) Housing Association Social Housing Third Sector Not for Profit Relationship Management; Relationship Marketing |
| spellingShingle | Housing Association Social Housing Third Sector Not for Profit Relationship Management; Relationship Marketing Hayat, Nasir Housing Associations and Relationship Marketing: Customers, Communication and Relationships |
| title | Housing Associations and Relationship Marketing:
Customers, Communication and Relationships |
| title_full | Housing Associations and Relationship Marketing:
Customers, Communication and Relationships |
| title_fullStr | Housing Associations and Relationship Marketing:
Customers, Communication and Relationships |
| title_full_unstemmed | Housing Associations and Relationship Marketing:
Customers, Communication and Relationships |
| title_short | Housing Associations and Relationship Marketing:
Customers, Communication and Relationships |
| title_sort | housing associations and relationship marketing:
customers, communication and relationships |
| topic | Housing Association Social Housing Third Sector Not for Profit Relationship Management; Relationship Marketing |
| url | https://eprints.nottingham.ac.uk/20797/ |