Strategic Positioning of an East Midlands Graduate Recruitment Service for Sustainable Competitive Advantage
Abstract Fairfax Management Consultants were awarded a contract by East Midlands Development Agency to develop to commercialise a regional graduate recruitment service. FMC launched HotProspects in July 2006, with an innovative recruitment model within a homogeneous market, FMC hopes to achieve a s...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2006
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| Online Access: | https://eprints.nottingham.ac.uk/20715/ |