An Investigation of Service Operations Strategies: Evidence from Greek Service Organisations

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An Investigation of Service Operations Strategies: Evidence from Greek Service Organisations

With the service industry accounting for 70% of GDP in the United States (Daley et al. 1998) and the continuous growth of the service sector in every developing and developed country (Shugan, 1994), several studies have revealed the importance of the service sector and the significant aspects of ser...

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Bibliographic Details
Main Author:	Xakoustos, Georgios
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2006
Subjects:	services operations service strategies service encounter servicescapes performance objectives.
Online Access:	https://eprints.nottingham.ac.uk/20423/

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